Category: Marketing

Web development

Web Development for My Pet Naturally

When My Pet Naturally came to Promotion LA during the COVID-19 pandemic looking for a complete remodel of their web development, we knew we had some intense work to do. Making sure that this pet store had a new, fresh website, complete with an e-commerce page, tons of pictures and an expansive marketing campaign was […]

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Benny's Tacos

Promotion LA’s 16-Year Relationship with Benny’s Tacos

With digital marketing agencies, it isn’t too often that you hear about clients being around before the Internet became popular. At Promotion LA, we have one client that has been with us for the past 16 years, well before the Internet became the new age of marketing and advertisement – Benny’s Tacos & Rotisserie Chicken. […]

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SEO listings

Promotion LA Implements SEO Listings

Though Promotion LA prides itself on making fantastic websites and amazing marketing campaigns, we also work hard to implement the best organic search engine optimization, or SEO, and SEO listings. These tactics help the websites we create become top searches for search engines, such as Google. Otherwise, what is the point in making a website […]

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What is social media marketing

What is Social Media Marketing, and How Do I Use It?

If you are looking to expand your company’s success through social media, you are not alone. Utilizing social media marketing to immediately reach a bigger audience is a smart idea. But you might be asking yourself: What is social media marketing? How do I use it for my business? Why is it important? Let’s take […]

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Advertising and marketing

The Difference Between Advertising and Marketing

If you have a business, odds are you have heard of advertising and marketing. You may have even thought they were the same since both are used to reach potential customers. What you and many business owners might not know is that there are actually lots of differences between advertising and marketing. Marketing and advertising […]

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What is SEO and SEM

What is SEO and SEM?

If you are a business owner and have a website, there is a good chance you have heard of these two acronyms: SEO and SEM. But you probably don’t know what they stand for or what they mean concerning your business. It especially doesn’t help that the two are constantly referred to as the same, […]

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Difference between a copywriter and a content writer

The Difference Between a Copywriter and a Content Writer

If you are a business owner and you are looking for someone to write content for your company, you may have heard about copywriters and content writers. You might have even heard that they are the same job. However, the truth is, there is a big difference between a copywriter and a content writer. More […]

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How to improve your web presence

Five Tips on How to Improve Your Web Presence

Simply having a website is not enough to drive customers to your business. You need to constantly update and improve your web presence to best draw in potential customers, as well as keep existing customers satisfied and interested. You also need to compete against every other business that is fighting to obtain potential customers. Marketing […]

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Keywords

Keywords 101: What Are They, and Why Do They Matter?

Driving people to your website is a crucial part of having a webpage; after all, what is the point if no one is reading your content? What a lot of people may not realize is that the key detail behind this is keywords. Knowing what keywords are and why they are important to your web […]

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