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How Blogs Can Help with Your Brand

What do you use to showcase your business knowledge? How do you let people know your opinion on industry-related topics? There are a lot of ways to generate leads and make people notice your company, and in the digital age, blogs are still relevant. The blog has changed throughout the years, but fundamentally, it functions […]

Must-Read for Businesses Marketing in the Digital Age

If you run a company that has existed as a brick-and-mortar store for years, you might not have an online presence. You may rely on referrals, word of mouth, location, and customer loyalty to see profits each month. This worked for centuries, but with the transformation of marketing from speech to papers to the internet, […]

Los Angeles Art Walks

Los Angeles is a city with a rich history in the arts. Iconic musicians were born and raised in the city and famous bands from around the world travel here to play at landmark venues. It’s the home of many authors and screenwriters who want to see their vision come to life on the big […]

How To Make Your Website More Engaging

Your website is your presence in the online world. It’s the face of your business, what customers see when they search for you, what search engines index to show you in relevant queries. Thus, it has to be interesting, effective, and most of all, engaging. Customers have short attention spans and they want answers fast. […]

How to Cater to Different Social Media Platforms

Social media has become a part of everyone’s life in one way or another. Whether you have personal profiles to stay connected with friends or if you run your business’s account, there’s no escaping. But as new platforms pop up, audiences and users migrate. Each platform has a different interface, type of content that can […]

10 mistakes small business owners make

For many, owning a business is their dream. They want to bring their idea into reality, whether it’s a craft store, a car detailing service, a corner diner, or any other type of business. However, creating a small business is no easy task, and a lot of planning is required for it to succeed. No […]

7 Ways to Engage with Your Social Media Audience

Is your company relatively new and taking advantage of the digital realm to conduct business? Or have you been in operation for some years and have only just begun to use the internet to get attention and customers? Either way, it’s important that you reach your target audience and that your customers can learn about […]

4 Business Goals for 2022

Business owners have goals. That’s partially why they started a business in the first place – they had a goal to make a certain amount of money, or they had a goal to fit a vacant niche in an industry, or they wanted to stop working for other people and run a company their way. […]

Why a Logo is Important for Your Business

The logo is the most identifiable part of your brand or business. It goes on your website, your social media, your products, your letterheads, your signatures, and more. It functions as a visible reminder of your company, and it is meant to make customers immediately think of you when they see it. For this reason, […]

Holiday Themed Marketing Ideas

With the Christmas holidays in full swing, businesses everywhere are taking advantage of the less inhibited spending habits of customers. Customers are more likely to make impulse buys or to tack on some extras during the holidays. Of course, your business might not be seeing much of a boost in sales during the holidays, which […]

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