Category: Branding

How You Can Utilize Word of Mouth to Expand Your Business

How You Can Utilize Word of Mouth to Expand Your Business

One of the biggest challenges any new business or brand faces is getting the word out. How do you let the world know about your product? How do you get potential customers to trust you? Or how can you guarantee people understand your business? One strategy is word of mouth. What is Word of Mouth? […]

Create a better website

Why Collaborative Efforts Create a Better Website

There might be an “I” in “website,” but you won’t find one in “team” anytime soon, especially when it comes to developing beautiful pages to represent your business. While trying to create a better website can take months and dozens of iterations, a solid push from a group can complete the same job with better […]

Content creation will drive your campaign

5 Tips for Quality Content Creation

At Promotion LA, we’ve established ourselves as a digital marketing agency. With that being said, we specialize in more than just handling a brand’s digital marketing strategies and campaigns. We consider ourselves a full-service creative agency because we can produce content to drive a campaign as well as derive a strategy for the campaign. Content […]

Instagram is social media's biggest trend

Instagram Tips for Your Local Business

Instagram is a tool that is becoming increasingly popular in this generation. If you’re not familiar with Instagram, it is a picture sharing app with filter presets that can turn any ordinary photographer into a professional! Well, not exactly, but if you use your imagination then anything is possible. Anyway, Instagram is not only an […]

New Year's resolutions

5 New Year’s Resolutions for Small Businesses

Every business (big or small) should reevaluate their business at the start of the New Year. Just as people think about their resolutions, businesses should consider some as well. Since we work primarily with small businesses, we thought we would put together a list of five New Year’s resolutions for small businesses. Be sure to […]

Website design mistakes

4 Major Website Design Mistakes Small Businesses Make

1. Hiring a Web Designer This is the first and the most important step for a small business to avoid website design mistakes. However finding a web designer is not an easy task, especially when most small business owners are so focused on their business that they don’t have the necessary time or skills to […]

Target audience

Defining Your Target Audience

Find Your Target Audience For any small business, building a solid customer base is definitely essential. Even though growing customers is important, finding the right customers is more. A target audience is crucial to your brand and to the extension of your business. When you find your target audience, your business can gain loyal customers, […]

Successful hashtags

Gain Great Engagement with Successful Hashtags

#Impact #SuccessfulHashtags Before social media gained buzz, a hashtag was merely the # symbol on your telephone. Now it’s served as the primary tool to draw attention to your profile and to bring millions of users together on social media. What began on Twitter, spread rapidly over to Instagram, Facebook, Google+, and Pinterest. Even though […]

business mistakes

Business Mistakes that Every Company Must Avoid

Mistakes Ruin Businesses Running a company is a hard road to take, there is no denying that. Whether you recently started your business or if you’re seeking to grow your business into something bigger, you want to make sure there are no business mistakes being made. Handling your online presence is crucial to the success […]