Digital marketing Archives

How Blogs Can Help with Your Brand

What do you use to showcase your business knowledge? How do you let people know your opinion on industry-related topics? There are a lot of ways to generate leads and make people notice your company, and in the digital age, blogs are still relevant. The blog has changed throughout the years, but fundamentally, it functions […]

Must-Read for Businesses Marketing in the Digital Age

If you run a company that has existed as a brick-and-mortar store for years, you might not have an online presence. You may rely on referrals, word of mouth, location, and customer loyalty to see profits each month. This worked for centuries, but with the transformation of marketing from speech to papers to the internet, […]

Digital Marketing Tactics

Digital marketing is the newest form of advertising. The internet has only been fully commercialized in America since about 1995. In a little more than 25 years, the landscape of the world changed; businesses suddenly became able to reach customers on every content of every demographic. Thanks to the rapid shift, new methods of marketing […]

In-Person Marketing Tactics

Marketing in today’s world has changed in a great many ways, hasn’t it? We have television advertisements and radio jingles just like we did decades ago, but we also have direct-to-customer targeted ads gathered from cookies and stored data on the internet, personalized notifications sent straight to phones, email blasts, and more. Everything is effective […]

The Digital Marketing Process of Promotion LA

The Digital Marketing Process of Promotion LA Marketing has been an ever-changing area for decades, from the initial word-of-mouth spread of business, to the advent of radio, to the ubiquitous presence of the internet. Because marketing mediums have changed, so have marketing styles and strategies. You have to go to your potential customers, place advertisements […]

9 Digital Marketing Trends to Watch in 2021

With the world in a state of upheaval (still), it can be tough to predict what the market is going to do next, but luckily we’re here to help. We’re at the end of the last quarter of 2021 and the year is rocking and rolling, so we wanted to take a moment to share […]

What 2020 Taught Us About Lead Generation and Businesses

We’ve heard so many heartbreaking stories about entrepreneurs and business owners who thought 2020 was their year. They’d put in the work in 2019 to make their goals a reality— whether it was about expanding their workforce threefold or refreshing their menu and adding a live music rotation to their restaurant’s dining experience. Only, they […]

Digital Marketing for Retail Businesses

There will always be a need for retail stores. Whether it is someone looking for a new fan or busy shopping for commercial lighting, there will always be a need for a physical location. Some industries simply require that in-person touch to make a sale, but that doesn’t mean they don’t need a digital presence. […]