Google analytics and SEO rankings are some of the most important tools and collections of data present on the internet. Your website needs to be appropriately formatted and filled to rank high and not be lost in the void. With a sufficient and effective website, you’ll receive more traffic, see more customers, and see conversions. […]
What do you use to showcase your business knowledge? How do you let people know your opinion on industry-related topics? There are a lot of ways to generate leads and make people notice your company, and in the digital age, blogs are still relevant. The blog has changed throughout the years, but fundamentally, it functions […]
If you run a company that has existed as a brick-and-mortar store for years, you might not have an online presence. You may rely on referrals, word of mouth, location, and customer loyalty to see profits each month. This worked for centuries, but with the transformation of marketing from speech to papers to the internet, […]
Los Angeles is a city with a rich history in the arts. Iconic musicians were born and raised in the city and famous bands from around the world travel here to play at landmark venues. It’s the home of many authors and screenwriters who want to see their vision come to life on the big […]
Social media has become a part of everyone’s life in one way or another. Whether you have personal profiles to stay connected with friends or if you run your business’s account, there’s no escaping. But as new platforms pop up, audiences and users migrate. Each platform has a different interface, type of content that can […]
For many, owning a business is their dream. They want to bring their idea into reality, whether it’s a craft store, a car detailing service, a corner diner, or any other type of business. However, creating a small business is no easy task, and a lot of planning is required for it to succeed. No […]
You can drive a lot of traffic to your site through digital marketing with different types of social media. The way you use each platform should be a little different with tweaks and changes based on demographic and content. Check out the different types of social media below and determine which ones you want to […]
Marketing in today’s world has changed in a great many ways, hasn’t it? We have television advertisements and radio jingles just like we did decades ago, but we also have direct-to-customer targeted ads gathered from cookies and stored data on the internet, personalized notifications sent straight to phones, email blasts, and more. Everything is effective […]
The Digital Marketing Process of Promotion LA Marketing has been an ever-changing area for decades, from the initial word-of-mouth spread of business, to the advent of radio, to the ubiquitous presence of the internet. Because marketing mediums have changed, so have marketing styles and strategies. You have to go to your potential customers, place advertisements […]
7 Essential Roles for Marketing Teams Marketing is fluid. It has to be to keep up with the constantly-changing landscape of technology and consumerism, and if you aren’t on your toes and paying attention to the shifts, you’ll be left behind. As the saying goes, “Change or be changed.” 30 years ago, who was needed […]
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